Reason #3 - It Answers Tough Questions by R Calvin Rasmussen

Reason #191 - Precious Helpful Nuggets by R Calvin Rasmussen

Reason #7 - Confidentiality by R Calvin Rasmussen

Reason #69 - It’s Sexy by R Calvin Rasmussen

Reason #21 - It’s Free by R Calvin Rasmussen

Reason #88 - It’s Easy by R Calvin Rasmussen

CETA Distributor Benchmarking is FREE, a $499 value, to CETA Members!  Join CETA today to participate in this years survey.

Financial benchmarking information is more important than ever before. Companies must adapt to the fast-paced environment of an increasingly electronic centric world.

Firms need accurate industry metrics to identify areas for improvement. The best source of these metrics is the CETA Benchmarking Survey. The information provided in this study’s reports answer questions such as “Are the most successful firms placing more emphasis on gross margin management or expense control?”.

In short, this study presents a wealth of financial and operating metrics. In addition, it provides direct comparisons between your firm and other participating firms. This valuable information is only available to firms that participate in the study.

In return for participating, you’ll receive:

  • The PROFIT ReportA financial and operating profile of all participating members.
  • Performance Analysis ReportA confidential report sent directly to you comparing your firm with similar participating firms. Many firms take this report to the bank to discuss loans and lines of credit.
  • Profit DashboardAn interactive tool to assist your financial planning and compare your firm with others. Access instructions are included with your Performance Analysis Report.

The detailed benchmarking information in the PROFIT Report and in your Performance Analysis Report is available to you free of charge. This is a great bargain.

Profit Planning Group keeps your data strictly confidential. Only the necessary staff of Profit Planning Group ever sees your data. Reports present aggregated results only. Strict masking procedures prevent identification of any individual’s data. Surveys and documents submitted for the study are destroyed after processing. In over 30 years of conducting benchmark studies, Profit Planning Group has never had a security incident.

Please call if you need to know more about this program and its benefits to your firm.

Terrence Anderson – Chairperson,
CETA Benchmarking Committee

Benchmark Metrics To Help Improve Your Profits

Financial Benchmarking to Guide Your Business and Your Industry